Archive for XSite Pro web design software

In one of my surveys, I asked people what kinds of help they most need, when it comes to writing, publishing, or promoting a book.

The majority wanted a “a step-by-step guide to creating an effective author web site.” So I was about to design one.

Then I got word that the company that designed the software I use to create all my sites (except my blogs)–in minutes–and search engine optimize them so they come up higher than my blogs–this very company is coming out with a comprehensive course on that very thing. More than 30 hours of detailed instruction on how to build a great we site.

I well remember how fearful I was to create my first website–how monumental it felt. How much there seemed to know to get it right. Anyone can create a blog in a few minutes, but to get it right so that search engines find you quickly … so that you can actually sell something (like your book) on your site … that seemed monumental.

It’s not.

Especially not with this Read More→

Return on investment (ROI) is what we’re all looking for these days.

“If I spend X dollars, will I likely at least recoup my investment?”

This is a question I ask myself any time I spend money, especially on my business.

I operate on a shoestring budget. Not because I’m so cheap, but because I like to get the best value for my dollar as possible. It’s smart to keep things simple and lean. I am not afraid to spend money on training, tools, etc. if they will truly help me become a more successful author and business person. But any expenditure should, ideally, be an investment.

There are lots of ways to spend money, and some of it is an expense, some an investment.

I try to make sure as many of my expenditures as possible are investments, rather than merely expenses.

With that in mind, I thought I’d evaluate some of the smaller expenditures that turned out to be investments with very good ROI, and tell you why.

Best $14.39 (amazon price) I Ever Spent:

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There’s a new article on my Publishing Coach Weekly site about Web 2.0 for authors.

If you’re not sure what Web 2.0 even is, and why it’s the best thing that’s happened to authors since the printing press, and why it’s THE reason I say, “This is the best time to be an author” …

read the article!

(I would post it here but … honestly, I like my XSite Pro site, where I post my PCW articles, better. Much easier to work with, search engine optimize, and all the works. If you want to create sites easily, check out the Xsite Pro web design software.)

Okay, enough digression. Read the article, okay? And if it sparks questions–I have a link right there to ask away!

Categories : Marketing Your Book
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If you’re interested in creating easy web sites, read on.

Otherwise, move on. I know your time is precious.

Sunday at 3.p.m ET is the last webinar to explain how XSite Pro web design software can help you build great-looking, search-engine optimized sites fast.

I was thinking about how much money XSite Pro has saved me.

I spent $110 to get the basic web site for Words to Profit designed (via someone at elance.com that a friend recommended).

And … that’s it!

With the basic design for www.wordstoprofit.com, I could create the variation you see as the header to this blog.

Then, I decided it made more sense to change the header for two of my sites, from Words to Profit design to Your Book Publishing Coach:
http://www.writingsecretsrevealed.com
http://www.writeyourbookrightnow.com

It took four clicks to change, save, and publish each site; 1 minute 22 seconds for the whole process.

And I did not need any web master to do it.

If you like the templates you’ll get with V2 (full sites, sales letters, product pages), you won’t even need a designer. Attend the webinar or just watch the video to see all the things you get “out of the box.”

If you already have a header or logo, you can just use that.

What I did NOT have to spend anything on:

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