Archive for publishing
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Diane
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I just got through reading 18 pages of a presentation by Terry Burns to the Glorietta Writers Conference about the economy and publishing.
You can read it all yourself here. But I’ll mention some of the things that struck me.
Bob Sacks of Publishing Executive says to stay calm, we’ve seen this before, been there, we’ll get through this.”The magazine industry, the advertising industry and the newly emerging digital information industry are not going to go away. All three will survive, get stronger and be better at what they do. Your job is to stay calm, stick around and be there as they do. Panicked people generally make bad decisions, while calm people tend to be rational and capable of solving the problems on hand.”
Good point. But I wonder: have we really been through this? We now have a huge variable in place that the world has definitely not seen during past economic crises:
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Posted by:
Diane
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There’s a fascinating and thoughtful article on “Why I Blog” by Andrew Sullivan, a senior editor of the Atlantic. (Thank you, Terry Whalin, for pointing this out.)
Sullivan’s thoughts on how blogs are an emerging literary form all their own are fascinating. Particularly interesting to me is his contrast between blogging and what he refers to below as “the alternative” and I call “old era publishing”:
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Posted by:
Diane
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This week’s new article is about … well, articles!
About how to build your book (or other information product) starting with articles.
But it’s not just about writing them.
It’s about USING articles to test your market.
And, perhaps, even leverage them to convince a publisher to publish you.
It’s all explained at http://www.publishingcoachweekly.com.
As usual, I suggest ways to take action, because Successful Authors Take Action.
One of the ways is rather time sensitive, so please go read the article now and consider if Resource/Action Step #2 is right for you at this time. (Hint: It’s called BAM Secrets. Doesn’t that intrigue you?)
As always, you can ask your question. I’ll be answering questions on this blog and in the next Publishing Coach Weekly teleseminar.
Posted by:
Diane
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It’s almost time for Publishing Coach Weekly, where you get to have your questions answered in what amounts to a free coaching consultation.
Here are the questions I plan to answer:
- “What do I do if I feel that I need to write some kind of book (etc.) but don’t feel that I enjoy writing?!” (Nicole)
- “My book manuscript is almost complete. At what point should I try to protect my manuscript from misuse by others (get it copyrighted, get an ISBN #, etc.)? I’d hate to send it to editors, publishers without protection.” (Eric)
- “I’ve written an eBook on a subject for which I am an expert. Now, how do I market it?” (Ron)
The call is at 1 pm Eastern tomorrow, Thursday, Sept. 18. Get the details, access the webcast and ask YOUR question here.
Hope to “see” you on the call. Remember, call (or log) in a bit early so you can get some extra publicity (mention your web site, book, blog–whatever you want to promote.)
Posted by:
Diane
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Thursday at 1 p.m. Eastern, 10 a.m. Pacific is your opportunity to get your question answered about writing, publishing, or promoting a book on the next Publishing Coach Weekly teleseminar.
Each Publishing Coach Weekly teleseminar is held at 1 p.m. Eastern, 10 a.m. Pacific, for 30-45 minutes. Here you can ask your question, before or during the call. You can also get your Action/Resource Guide the day of the call. (Replays available within 48 hours at www.publishingcoachweekly.com/teleseminarreplays.html.)
The questions I plan to answer include:
- “Are there any ways to test the idea(s) one would have for a book? No sense working hard on a manuscript if it wouldn’t have market appeal.”-Barb
- “What are some good strategies for determining market interest as well as gaps in the existing book market?”–Lynne
- “If you were to write a book, how would you rank the most important things to spend time and money on? (Topic would sell or not, market, title, cover, content, etc.–not marketing, website, etc.–just the book…)”–Johnny
Plus I’ll tell you what I think is the most important quality you need to become a successful author.
It’s all here.
