Archive for publish book
Seth Godin is a best-selling author of 12 books and marketing maverick, as well as founder of the “new era publishing” venture, The Domino Project. In an article on “The Audience for Your Book,” Seth poses some key questions that every would-be author needs to ask him or herself before pursuing the arduous and expensive path of publishing. (Expensive in terms of time and energy, and, because nowadays you often have to self-publish first, expensive also in terms of money.)
Here are his questions, from his blog post at The Domino Project:
Are you publishing for your fans? If so, do you have enough to justify the effort? Do you have a way of reaching them? Is there a better vehicle than a book for reaching your goal? Read More→
“How Do I Get the Word Out about My Book & Build an Author Platform?”
Posted by: Diane | Comments (10)Michael asked an excellent question:
“How would I be able to get the word out if I published a book? I currently have no “platform.’. I am not on tv/radio/public speaker . . . what are some of my options, or should I wait until I get a platform?”
I’m not sure if Michael already has a book written yet, but the time to think about “getting a platform” is before you even start writing.
And you don’t “get a platform,” you build one.
A “platform” is publishing and media industry speak for your following. So, what you need is to build a following. How?
A number of ways. First, you need to find the people who are already interested in your topic. Here are some suggestions:
