Big Changes in Publishing–Opportunity or Cause for Alarm?
ByYesterday I was talking with a publishing executive, who was expressing her nervousness over many of the changes in publishing.
Many publishers are laying off top executives.
Just today came news of a big change in leadership at HarperCollins, one of the major publishers.
Brian Murray will take over as company president from Jane Friedman. Murray said in the announcement, “I am looking forward to working with my colleagues to invest in and grow our publishing businesses around the world at a time when digital technologies are creating new opportunities to bring authors and readers together.”
One of those new opportunities that has me excited is Virtual Book Tours.
Yes, I’ve blogged a lot about it. Today’s news about Brian Murray only makes me more excited. What’s he’s talking about–”digital technologies that create new opportunities to bring authors and readers together”–is exactly what teleseminar Virtual Book Tours do.
Tonight you have the rare opportunity to learn exactly how this system works, from the man who invented and perfected the process, Alex Mandossian.
Find out how the Virtual Book Tour System addresses some of the major problems facing publishing:
- The “problem”: books are not a very profitable medium, for authors or publishers. Discover what is, tonight.
- The “problem”: people are no longer buying books in bookstores. Learn how to get around this, and actually make this trend work for you.
- The “problem” is, people are no longer reading much at all! They’re “consuming information” in other ways–through listening, attending teleseminars and live events, through reading blog posts and ebooks and watching videos online. Listen to how this trend can make you rich!
Often problems are really opportunities in disguise. I believe that’s the case now. Learn all about the amazing opportunities for you as an author (even if your book is only in your heart at this point)–starting tonight.
