My friend Paul Lloyd brings up a good point, in response to my earlier blog posts.
Paul suggests another approach: Make enough noise around her so that she hears about it and sees that you are right for her demographic. Her company stays on top of what’s happening in other media. They’re watching for emerging stars. Are you supporting the same organizations she supports? What are you personally doing for the African-American community in Chicago? If you’re making enough noise in other spaces about what she cares about, she will find you.
Spend your effort on the other noises.
Good advice. Thanks, Paul!